WebForge

AI tools your team owns, that do the job the same way every time.

We design custom tools and workflows for Claude, built on your own examples and tested until they're consistent. Your team runs them. When you need a new one, you can build it yourselves.

TOOL / quote-writer v3example

Same site notes. Ten runs.

  1. 019.0
  2. 028.5
  3. 039.0
  4. 049.5
  5. 058.0
  6. 069.0
  7. 079.0
  8. 088.5
  9. 099.0
  10. 109.5
average 8.9 / 10orange line = pass mark 8
01Why

A chat window isn't a system.

Most teams have tried AI. Results depend on who's typing and how they feel that day, so nobody quite trusts it with real work. The fix isn't a cleverer prompt. It's a proper tool.

AI as most teams use it
A WebForge tool

Everyone prompts it their own way.

One way of doing the job, written down and built in.

The output changes from one go to the next.

Tested on your real examples until it comes out right every time.

The know-how leaves when the person does.

It lives in the tool, so a new starter gets the same result on day one.

A consultant builds one automation and leaves.

You get the framework too, so your team can build the next tool.

02What we build

Tools for the work only your business does.

Each tool takes something your team already has, and turns it into something they'd otherwise spend an hour making. A person checks the result where it matters. These are examples; yours are built around your work.

01

Concept visualiser

Architects

InHand sketch, site photos, client brief

OutThree design directions drawn in your practice's style

Checked byPartner picks one

02

Listing and photo-tour builder

Estate agents

InPhotos, floor plan, viewing notes

OutListing copy and a captioned room-by-room tour in house style

Checked byBranch manager approves

03

Quote writer

Trades

InSite notes, measurements, photos

OutItemised quote in your format, priced from your rates

Checked byOwner signs it off

04

Letter drafter

Clinics and practices

InAppointment notes, template letters

OutCorrectly formatted letters ready to check and send

Checked byClinician reviews

05

Inbox sorter

Any office

InShared inbox

OutEvery email labelled, routed and drafted a reply

Checked byTeam clears the drafts

Built on Claude first. Works with any capable AI model.

03How it works

We build the first tools with you. Then you have the means to make your own.

  1. 01

    Map the work

    A 30-minute call, then a short look at how the work really gets done. We list the jobs that repeat every week and pick the ones worth a tool.

  2. 02

    Build on your examples

    Each tool is built in Claude around your documents, your templates and your past work, so it sounds like you and follows your rules.

  3. 03

    Test it to a standard

    We run every tool ten times against real examples and score each run. It has to average 8 out of 10 before your team relies on it.

  4. 04

    Hand it over

    Your team gets the tools, a one-page guide for each, and the framework we use to make them. We train whoever will run them.

  5. 05

    Measure and extend

    A results page shows how each tool is being used and what it saves. When a new job comes up, you build the tool, or we do.

04Proof, not promises

You can see it working.

Every client gets a results page: what each tool does, its latest test scores, how often it's used and what it's worth, shown as a range so nobody is overselling.

Built by the team behind Vernus, AI admin software for NHS general practice.

Example results page for a fictional plumbing business, showing value added by each tool
Example page for a fictional business. Figures are illustrative.
05Pricing

Fixed prices. No day rates.

First call

Free

30 minutes. We look at your work and tell you honestly whether tools would help.

First toolkit

£900 to £3,000

Fixed price, agreed in writing before we start. Usually two to four tools, plus training.

Support, if you want it

£300 to £500 a month

Re-testing, improvements and new tools. Rolling monthly.

AI usage

At cost

Runs on your own Claude account, so you see every penny.

Do we need Claude?

We build on Claude because it's the most dependable for this kind of work. A Claude Team plan is usually enough. The method works with other AI models if you already use one.

Who owns the tools?

You do. They live in your accounts, written in plain files your team can read and change.

What if the person who runs them leaves?

That's the point of building it this way. The method is in the tool, not in someone's head, and the guide shows the next person how to use it.

Is this just automation?

No. Automation moves data from A to B. These tools do the skilled part of a job, in your style, with a person checking the result where it matters.

What happens to our data?

It stays in your systems and your AI account. We only see what you choose to share while we build.

06Contact

What do you do every week that you wish you didn't?

Tell us in a few lines. We'll reply within two working days to book a 30-minute call, and if tools won't help, we'll say so.